June 6, 2012 |
The ingredients: Eight new upscale recipes including herb and citrus-marinated white meat chicken and fire-roasted corn salsa. A Venezuelan chef with a "Top Chef" pedigree, whose creations each bear her signature. A "like it or your money back" guarantee. Sounds like something Chipotle might be behind. Instead, it's the doing of Mexican-style fast-food mega-chain Taco Bell -- a brand that's undergone a recent rebirth. On July 5, the Irvine-based company is scheduled to roll out its new Cantina Bell menu, which features items such as the Cantina Burrito Bowl, nationwide.
May 14, 2013 |
Fast-food news travels fast: Taco Bell is quietly testing a new "waffle taco" at three Southern California locations, including its Santa Ana restaurant on Grand Avenue. And by 10 a.m. Tuesday, a steady stream of customers was coming in to order the new breakfast menu item in multiples -- four, six, 10 or more -- for a mere 89 cents each. The waffle taco comes steaming in foil, a waffle folded around a thin sausage patty and a generous helping of scrambled eggs. Squeeze the packet of Heinz table syrup over the top for a sinful morning treat.
February 2, 2012 |
For days, the speculation has been rampant: Which Mexican food chain - only identified as “Restaurant Chain A” by federal investigators earlier this month -- was linked to a large salmonella outbreak late last year? This week, Food Safety News named Taco Bell as the chain in question. In October and November, at least 68 diners were sickened across 10 states, including 16 in Oklahoma and 43 in Texas. The spate of illnesses eventually petered out and was reported by the Centers for Disease Control on Jan. 19 . But the agency stayed mum on the origin of the salmonella bacteria, saying only that the majority of victims had reported eating at 18 separate locations of “a Mexican-style fast-food restaurant chain” in the Midwest.
January 26, 2012 |
Here's your three-steps-to-heaven Thursday roundup of consumer news from around the Web: -- It was a bad year for builders. Sales of new homes declined in December for the first time in four months, capping the slowest year on record. Purchases of single-family properties decreased 2.2% to a 307,000 annual pace, according to the Commerce Department. The threat of further price declines may be dissuading some Americans from buying a new home even with mortgage rates near all-time lows and more people finding work.
January 9, 2014 |
Justin Timberlake declared himself the "People's Champ" Wednesday after taking home three People's Choice Awards. So how does an A-lister ring in said honors? Indulge in a little food of the people too. "What do we do after we win 3 PCAs?!?! Easy... Go to Taco Bell!! People's Champ, baby!!" the "Mirrors" singer wrote , captioning an Instagram photo of himself behind a Taco Bell counter with his three awards set up in front of a register. We're pretty sure Fergie's hit song "G-L-A-M-O-R-O-U-S" has a lyric about this kind of behavior.
February 1, 2011 |
Taco Bell fans have spent the last week wondering what's really in their meals after a lawsuit was filed alleging that the popular fast-food chain's meat contains a whole lot of mystery. Some consumers cringed at the term "taco meat filling," which is how the lawsuit says Taco Bell should advertise its seasoned beef. It alleges that the product contains mostly substances other than beef. Taco Bell Corp., a Yum Brands Inc. subsidiary based in Irvine, has fired back, refuting the lawsuit's allegations and defending its menu ingredients.
July 3, 2012 |
As far as customer service stunts go, this one was pretty epic: A helicopter sent to a remote Alaska town bearing a Taco Bell truck, itself bearing ingredients for 10,000 Doritos Locos tacos. The 6,200 townspeople of Bethel in the distant western stretches of the state got the long-distance delivery after the Irvine-based fast-food company took pity on them. Last month, fliers trumpeting the chain's debut in Bethel got residents salivating. After all, cheap Mexican-style food in the land of sled dogs and sub-zero temperatures isn't exactly easy to come by. The nearest Taco Bell is some 400 miles away in Anchorage.
April 18, 2012 |
Is it the Doritos Difference? A breakfast-based boost? The days of slumping sales seem to be over for tortured Taco Bell, which helped owner Yum Brands Inc. haul in a 73% income increase in the first quarter. The Mexican-style fast-food chain appears to have emerged from a miserable 2011, during which a controversy over its seasoned beef filling caused it to freely shed customers. Executives quickly rolled out initiative after initiative: Brand new breakfast offerings. Doritos Locos Tacos.
January 20, 2012 |
Taco Bell is hoping that this is the year for better things, with a new “First Meal” breakfast menu, meals that challenge Chipotle Mexican Grill's healthier offerings and other updates to erase its 2011 sales slump. The Irvine-based fast-food chain, which serves mostly Mexican-style meals, will roll out an 11-item roundup of “classic American” breakfast options next week in 750 restaurants in 10 states, including California. The “First Meal” will include Cinnabon Delights, breakfast burritos, Johnsonville sausage and egg wraps, Tropicana orange juice, Seattle's Best Coffee and more.
March 28, 2014 |
The breakfast fast-food war is heating up. Taco Bell on Thursday rolled out its new breakfast menu, which includes a waffle taco, across more than 5,500 stores in the U.S. The Irvine-based chain made clear it was going after McDonald's, which dominates sales of breakfast at quick-service restaurants. The menu's launch included a campaign featuring two dozen Ronald McDonalds (everyday men, not the red-haired clown) chowing down on Taco Bell breakfast items. McDonald's, however, wasn't going to stand by idly.