Advertisement
 
YOU ARE HERE: LAT HomeCollectionsTelevision Advertising
IN THE NEWS

Television Advertising

BUSINESS
August 15, 1988 | BRUCE HOROVITZ, Times Staff Writer
Jerry Lewis wanted a McDonald's burger. That might sound like no big McDeal. But the grills at the McDonald's were cold as a milkshake. After all, this Los Angeles-area McDonald's had been shut so that an ad agency could shoot a commercial linking the place with Lewis' Muscular Dystrophy telethon. But Lewis, the star of the commercial, walked in with a hankering for something hot off the grill. The grills, however, were turned off.
Advertisement
CALIFORNIA | LOCAL
April 4, 1991 | PATT MORRISON, TIMES STAFF WRITER
This is about the guys other guys love to hate. The men of the C&R Clothiers ads. Admit it--your lips are curling into sneers already, aren't they, guys? You figure them for a bunch of lightweight pretty boys, right? Even some newspaper editors love to hate them, which is why you are reading this right now.
NEWS
November 22, 2013 | By Cathleen Decker
A partnership announced Thursday between the data analyzers who found Americans who might be persuaded to vote for President Obama and the ad creators who successfully pushed them to the polls provides a glimpse of the future of political advertising. The partnership of GMMB, Obama's chief ad creator and buyer, and Civis Analytics, a firm formed by the head of the campaign's data analysis operation, puts in place two elements that the Obama campaign used to great effect to propel him to an easy reelection despite a still-sputtering economy in 2012.
CALIFORNIA | LOCAL
June 14, 1988
Officials with the Los Angeles Department of Water & Power (DWP), reacting to the second straight year of a water shortage, said Monday that they will seek a 9.6% increase in residential water bills starting this fall. The proposed increase, which faces City Council review in July, would raise the average monthly residential water bill from $16.90 to $18.57, said DWP Assistant General Manager Duane Georgeson.
BUSINESS
March 17, 1999 | Nancy Rivera Brooks
A consumer advocacy group sued Kaiser Foundation Health Plan over a television advertising campaign in which the nonprofit health maintenance organization proclaims that its doctors, not its administrators, make all decisions on patient care, basing them on medical rather than financial concerns.
Los Angeles Times Articles
|