June 24, 2012 |
Daytime television has "The View. " Now YouTube has its own chatfest called "IMO. " The Web show, whose initials are recognizable as "In My Opinion" to those fluent in messaging shorthand, deals with dating, texting faux pas and other pressing topics relevant to teens and tweens. Its hosts are nearly as well known to these young viewers as ABC's Barbara Walters and Whoopi Goldberg are to an older generation. Before taking her seat on "IMO's" canary yellow couch, 16-year-old Bethany Mota launched a YouTube channel that has attracted nearly 85 million views of her fashion and beauty tips.
June 11, 2012 |
I suspect parents will greet last weekend's report that Facebook may officially open a version of its site to preteens the same way their kids would: with an eye-rolling whatever. After all, more than half of parents with 12-year-olds said in a recent survey that their child already has an account and most had lied about their kid's age to help them open it. Acknowledging that reality, Facebook says, will provide a legitimate "on-ramp" that would (in addition to boosting its rolls)
April 28, 2011 |
Walt Disney Studios is hoping to score a date with an audience it long has found elusive — teenage girls — with "Prom," a coming-of-age story that opens Friday. The $8 million film, among the first to be put into production by studio Chairman Rich Ross, is a more mature take on teen life than the "High School Musical" franchise he oversaw during his tenure at Disney Channel. But in adhering to the family-friendly Disney brand, "Prom" omits the naughtier aspects of the big night, specifically drinking and sex. Some question whether this chaste portrayal will ring true with the teen audience the studio is courting.
April 10, 2011 |
Akata Witch A Novel Nnedi Okorafor Viking: 352 pp., $17.99, ages 12 and older The protagonist at the center of the young-adult novel "Akata Witch" lives in many worlds. She is, in the truest sense, African American: Nigerian by ancestry, American by birth. Born in New York, she moved to West Africa with her parents and brothers when she was 9. But Sunny Nwazue is also albino, with skin the color of "sour milk" and "hazel eyes that look like God ran out of the right color.
October 26, 2010 |
Clothing stores aimed at teenagers and twentysomethings are expanding their reach, trying to hook customers barely out of kindergarten with their own lines. Teen retailer Aeropostale Inc. last year launched its first P.S. from Aeropostale for children ages 7 to 12. It has opened almost 40 of them and is expected to have 45 by year-end. Aeropostale calls P.S. "a logical extension" of its brand. It hopes to capture some of the multibillion-dollar preteen or "tween" market, which has been largely the domain of mass merchandisers.
September 16, 2010 |
Parents, beware! The children of America are sneaking onto your laptops and borrowing your iPhones to watch an addictive, viral video campaign. Fortunately, the purveyor of these videos is neither a political extremist nor a sexual predator, but instead a cheerful, ambitious teenager from the Midwest named Lucas Cruikshank. A 17-year-old high school junior, Cruikshank lives with his large, happy family in Nebraska. For the last few years, he has been posting homemade videos to YouTube as his alter ego, an insane 6-year-old named Fred Figglehorn.