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September 21, 1999 | (Bloomberg News)
Uncle Ben's Inc., which sells the nation's No. 1 brand of rice, is alleging that Kellogg Co., the world's largest cereal maker, has infringed its Country Inn trademark. Houston-based Uncle Ben's, a unit of privately held Mars Inc., filed suit in federal court in New York against Kellogg's introduction of a Country Inn Specialties breakfast cereal line. Uncle Ben's maintains that it has spent more than $120 million to market its Country Inn line since introducing it in 1985.
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BUSINESS
September 21, 1999 | (Bloomberg News)
Uncle Ben's Inc., which sells the nation's No. 1 brand of rice, is alleging that Kellogg Co., the world's largest cereal maker, has infringed its Country Inn trademark. Houston-based Uncle Ben's, a unit of privately held Mars Inc., filed suit in federal court in New York against Kellogg's introduction of a Country Inn Specialties breakfast cereal line. Uncle Ben's maintains that it has spent more than $120 million to market its Country Inn line since introducing it in 1985.
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BUSINESS
October 22, 1999 | A Times Staff Writer
Mars Inc. has awarded its Latino advertising business to Zubi, a Miami-based agency specializing in ethnic advertising. Zubi will create ads for M&M/Mars, the confectionary unit of Mars and Uncle Ben's Inc., Mars' U.S. food division. Billings are estimated at $15 million. The first advertising efforts are expected to appear in mid-2000.
BUSINESS
April 11, 1985 | Associated Press
Ah, the natural, exotic aroma of wild rice as it cooks with freshly bagged duck, pheasant or quail. The only thing, says the Agriculture Department, wild rice "is usually not wild and it's definitely not rice." What then? "Wild rice is really a grain more akin to oats than rice, and most of it is now cultivated in commercial paddies," says a report by the department's Economic Research Service. It's called rice mainly because of appearance, according to Barbara Stucker, an agency rice analyst.
BUSINESS
May 4, 1992 | From Associated Press
When Charlotte Beers was tapped to lead the troubled global advertising giant Ogilvy & Mather Worldwide in early April, she became more than just the boss at one of advertising's most famous shops. She became the most prominent and arguably the most powerful woman in the ad business. No woman has ever headed an ad company this large. But the 56-year-old Texan, who spent the past 10 years as chief executive at the much smaller Tatham RSCG agency in Chicago, shrugs off that description.
NEWS
September 16, 1989 | BOB SECTER, Times Staff Writer
Hard to believe, but there are canoes out there--somewhere--on Big Rice Lake, gliding lazily through lush stands of wild rice that blanket the surface like a tall green shroud.
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